IMS Consulting Group has been working with ABA Bank in Cambodia since 2007 when we were requested to act as the bank’s media agency of record.
Our role has developed over the past eight years as ABA has become the fastest growing bank in Cambodia and IMS has undertaken numerous Creative, Design, Below-The-Line Materials, Audio-Visual Productions and several TV Commercial projects.
As part of our media agency of record role IMS additionally created dozens of PR campaigns to demonstrate to the market the growing status of ABA Bank as a respected financial institution including this PR Advert congratulating a key client for winning the prestigious “Star Quality Award” for the Cambodian Reinsurance Company.